Services

We turn complexity into clarity —

and clarity into decisions

We work as a research & advisory Collective, bringing together the right expertise for each challenge.

We manage the full research and analytical process, designing context-specific approaches grounded in real-world conditions. We help organizations understand people, systems and change — turning data into insight, and insight into action.

Social & Public Opinion Research

We design and implement qualitative and quantitative studies to understand public attitudes, perceptions, behaviors and societal trends — from nationally representative surveys to focused research with specific population groups.

What you get

Reliable evidence on what people think, experience and do — designed around the questions your organization, programme or policy needs to answer.

Methods & capabilities

Nationwide and targeted sampling; face-to-face CAPI and telephone CATI surveys; qualitative interviews and focus groups; mixed-method designs combining quantitative and qualitative research; and multi-level quality control throughout the research process.

Relevant projects
  • Nationwide Public Opinion Survey, Wave 2 — IPSOS Bosnia and HerzegovinaJan–Feb 2026 · face-to-face CAPI, 1,000 respondents across Armenia
  • Labor Market Study in Armenia — World BankDec 2006–May 2007 · nationwide qualitative and expert research
  • Regional Public Opinion Surveys on Cybercrime Reporting and Online Security — EU / Council of Europe (CyberEast Project)Sep–Dec 2021 · CAPI, 1,200 households and 100 businesses

Market & Consumer Research

We design and conduct research to understand consumer behavior, market dynamics, brand perception and purchasing decisions — helping organizations navigate the Armenian market with evidence and local insight.

What you get

A clear understanding of how consumers think, choose and behave — grounded in local market realities and designed to support strategic and commercial decisions.

Methods & capabilities

Nationwide and targeted consumer sampling; face-to-face CAPI and telephone CATI surveys; qualitative interviews and focus groups; brand, category and consumer tracking; and mixed-method research designs supported by multi-level quality control.

Relevant projects
  • Demographic Survey: Attitudes Toward and Interactions with the Banking System — Invia CJSCOct–Dec 2025 · face-to-face CAPI, 1,500 urban households
  • Household Survey on Real Estate Market — Ameria CJSCMay–Jul 2023 · CAPI, 1,000 households in Yerevan and major cities
  • TV Content Consumption Study — Admosphere Armenia CJSCMar–Jun 2020 · CAPI, 1,510 households across 21 urban areas

Monitoring, Evaluation & Impact

We design and implement monitoring and evaluation studies to assess programme performance, measure outcomes and impact, and identify opportunities for improvement.

What you get

Timely, reliable evidence on what is working, what is changing and where improvement is needed — supporting informed decisions throughout the programme cycle, not only at its completion.

Methods & capabilities

Baseline, midline and endline studies; post-distribution monitoring; panel and longitudinal surveys; quantitative CAPI and CATI fieldwork; qualitative interviews and focus groups; and mixed-method evaluation designs aligned with programme objectives and reporting requirements.

Relevant projects
  • Climate Change and Adolescent Participation Study — UNICEF ArmeniaFeb–Apr 2024 · CAPI in ~700 households across 6 regions; 15 focus group discussions
  • WASH & Infection Prevention Study in Primary Healthcare Facilities — UNICEF ArmeniaApr–Jul 2024 · face-to-face CAPI, 1,200 medical and technical staff across 119 facilities
  • Life in Transition Survey IV (LITS IV), Armenia — EBRD, World Bank, Ipsos SerbiaMar 2022–Apr 2023 · CAPI, 1,000 households across Armenia

Policy Analysis & Advisory

We combine research, field evidence and expert analysis to support policy development, strategic planning and evidence-based decision-making.

What you get

Policy analysis grounded in evidence and real-world context — helping institutions understand complex issues, assess options and make informed decisions.

Methods & capabilities

Desk research and policy review; expert and stakeholder interviews; institutional and population surveys; qualitative research with public, private and civil society stakeholders; and mixed-method approaches tailored to the policy question.

Relevant projects
  • Regional Justice Survey in Armenia — World Bank, Ipsos SerbiaSep 2019–May 2020 · ~3,000 interviews with population, businesses, and legal professionals
  • Labor Market Study in Armenia — World BankDec 2006–May 2007 · nationwide qualitative and expert research
  • The Political Elite of Post-Independence Armenia — Academic Swiss Caucasus Net (ASCN), University of FribourgSep 2011–Sep 2013 · 691 elite interviews and qualitative analysis
How we hold the standard

Every project — regardless of sector or client — follows the same multi-level quality control, from research design and sampling through fieldwork supervision to data validation.

We work across qualitative, quantitative and mixed-method research, bringing in subject-matter expertise where the assignment requires it. This combination of rigorous research procedures, experienced fieldwork and relevant expertise ensures that the evidence we deliver is reliable, context-aware and useful for decision-making.

  • CAPI
  • Face-to-face interviewing
  • In-depth interviews (IDI)
  • Mixed methods
  • CATI
  • Focus groups (FGD)
  • Panel / longitudinal studies
  • Impact evaluation

Our Impact

Featured work