Social & Public Opinion Research

Life in Transition Survey IV, Armenia

Client
Ipsos Serbia, European Bank for Reconstruction and Development (EBRD), and the World Bank
Year
March 2022–April 2023
Method
Face-to-face CAPI interviews
Sample size
1,000 households across all 10 regions of Armenia

What makes this project unique

Life in Transition is a major international survey conducted across approximately 40 countries, enabling the comparative assessment of people’s living conditions, attitudes, and experiences of economic and social change. The project was particularly demanding due to the length and complexity of the questionnaire, with interviews lasting approximately 1 hour and 15 minutes on average.

Conducting such lengthy interviews across a nationally representative sample required careful interviewer training, effective respondent engagement, consistent administration of the standardized questionnaire, and close fieldwork monitoring across diverse urban and rural locations. MEDIA-MODEL’s participation placed the organization within a large-scale global research initiative implemented according to harmonized international methodological standards.